IP/Theatrical Campaigns

My main role as a designer here surrounds IP and theatrical releases – which involves putting together the style guides and marketing materials for multiple shows and films, and working back and forth with both domestic and international branches of the company to make sure everything is consistent in its design and messaging. Over the past two years, my team and I spearheaded the campaign designs for films such as Demon Slayer: Mugen Train, My Hero Academia: World Heroes Mission, Sword Art Online: Aria of a Starless Night, and the upcoming Jujutsu Kaisen 0. 

Below are examples of some of the work I contributed.

Collaborators: Jennie Kim; Rachel Mpala; Jing Wei